RealTechNetwork - Contextual Targeting

 

RealTechNetwork - Contextual Targeting

RealTechNetwork now offers to all advertisers the ability to add contextual or keyword targeting to their campaign powered by our ContextualMarketplace division.  The contextual targeting works by scanning the page as the page loads, pings our contextual database and pulls relevant advertisements matching the context within the page our ad code is integrated in. 

Both broad and exact match targeting is available within an auction based bid format.  Competitive pricing is available either via CPM or CPC mediums.  Campaigns setup through RealTechNetwork's contextual program will be distributed through three different methods:

  • IAB Banner

  • In-Text Ads

  • XML Search

Reporting for the contextual program is also offered on a sophisticated level.  Report details are offered via day, week, keyword, publisher, cost, and average CPC or CPM paid for the campaign.  Pixel optimization is also available for contextual campaigns.

Contact RealTechNetwork's ad sales via e-mail, online form, or via our toll-free ad sales telephone number; 877-4-ADS-RTN (423-7786).

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